Privacy Policies and Partnerships in Conflict
|Author:||Mr Scott Kline|
|Profession:||Hughes & Luce LLP|
There is a problem brewing in the Internet. From small sites to the biggest portals, the name of the game these days is partnerships and joint ventures. Getting lost in this hub of activity, however, is a growing conflict between the joint venture agreements commonly entered into among these participants and the privacy policies which govern the use of their sites.
These types of privacy policies have given users the confidence to share personal information with Web sites and companies. However, over the last few months, there has been an increase in partnerships and joint ventures among Web based businesses, often with joint marketing agreements. In general, most of these agreements provide that there will be shared ownership of the information collected by the joint venturers or partners. While this...
To continue readingFREE SIGN UP