COPPA Turns One: FTC Settles With Three Firms Over Violations, Approves Second Safe Harbor
On April 19th, almost one year to the day that Federal Trade Commission (FTC)
regulations implementing the Children's Online Privacy protection Act of 19981
(the Act or COPPA) became effective, the FTC announced its first civil penalty
enforcement action under the Act as well as its approval of a second safe harbor
program under COPPA.
The FTC brought a civil enforcement action against three Web sites,
www.girlslife.com, www.bigmailbox.com and www.insidetheweb.com, that the FTC
alleged had violated the COPPA Rule by collecting personally identifying
information from children under 13 years of age without prior parental consent.
Girlslife.com, geared to girls aged 9 to 14, posts content such as advice
columns, contests and pen-pal programs. Girlslife.com partnered with
BigMailbox.com and Looksmart.com to offer free e-mail accounts and online
message boards. The FTC charged each defendant with collecting personal
information (full name, home address, phone number, and email address) without
posting privacy policies, collecting more personal information than was
necessary to participate in the online activity, and failing to obtain parental
consent prior to the collection of such personal information. In addition
BigMailbox.com was charged with providing children's personal information to
third parties without prior parental consent. Girlslife.com has agreed to pay a
fine of $30,000; the other two Web sites have agreed to pay fines of $35,000. In
addition, all three sites have agreed to delete all personal information that
had been collected from children, post privacy policies in compliance with COPPA,
and, for a period of five years, provide a link on their site to the FTC's
kidzprivacy site as well as to provide the FTC will information insuring their
compliance with COPPA.
On the same day that it announced its this settlement, the FTC also announced
that the...
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